Video dropped a couple weeks back (below) now here’s the audio (+ some older joints from the crew so you can get caught up on Hamilton’s Shing Shing Regime).
The video for the song will be coming out at the end of the month. L will be performing at TO meets NY part of this years Manifesto. L’s official single “Past Due” will be out Sept 30th!
Great to see the whole Manifesto movement progress every year but to see some international growth like this is truly amazing! Respect to the whole fam! Here’s the official press release (more under the hood):
MANIFESTO Goes Global
TORONTO, CANADA – Manifesto Community Projects has been engaging the city’s youth with Arts and Culture ever since 2007, not long after Toronto came to grips with widespread violence that became known as the infamous ‘Summer of the Gun’ two years prior. From inspiring town hall meetings to exciting performances at its annual Manifesto Festival of Community and Culture, the non-governmental organization has been making its presence unmistakably felt in the Greater Toronto Area. Not only that, but its steady growth has inspired the birth of a sibling organization outside of Canada.
“MANIFESTO was born out of pure and honest love. That love is universal and it was felt by our brothers and sisters working on similar missions in Kingston, Jamaica. It is with great joy that we announce the official birth of the Manifesto movement in Jamaica,” said Founding Executive Director of Manifesto Canada, Che Kothari. “I’ve been going back and forth to Kingston for a while now building with the team and the level at which this team is operating and the depth of their experience is truly powerful. The things they have already done in a short period are major successes for an organization still in its infancy and speaks to their capacity and connections on a grassroots and institutional level. Their methodology, approach and activities are truly genius. Without a doubt this team is about to set things ablaze in Kingston and its coming at a time when love must be the message.”
Manifesto|Jamaica Festival Director, Lesley-Ann Welsh explained, “We feel extremely blessed by the connection made with Manifesto Community Projects. Che’s energy is infectious and, before we knew it, we were integrally involved with his movement. The Manifesto approach truly has the potential to be a healing force in Jamaica, especially among the youth.”
Via Boss Lady. Some good insight here behind the scenes of Rocawear’s latest ad campaign featuring Melanie Fiona (and some guy named Trey Songz).
During the MAGIC fashion show last month, I grabbed Jameel Spencer (Chief Marketing Officer for Rocawear) to get the scoop on the brand’s sexy new Fall/Winter campaign starring Trey Songz and Melanie Fiona.
Jameel reflects on the difficulty of finding a new male ambassador because Jay-Z is so “known and synonymous with the brand” and divulges how Trey’s involvement with Rocawear now extends further than a simple paid endorsement. He touches on Rocawear’s current concept of spotlighting “who’s next” after celebrating a successful 10-year run at the top of the urban apparel space, and the unique “day in the life” approach the team took to this particular shoot.
Trey and Melanie are scheduled to feature in the brand’s Spring/Summer 2011 campaign also, which will again be shot by Anthony Mandler (the director of many Jay-Z, Rihanna and Kanye West videos).