Ritchie gets the HHC Spotlight treatment courtesy of writer and Cityonmyback contributor Jonathon “Bizz” Brown.

HIPHOPCANADA SPOTLIGHT: RICH KIDD
We Still On Some Rich Kidd Shiiiit

Toronto, ON – On a rooftop in downtown Toronto, Rich Kidd is seated in an all white arm chair posing for pictures. He’s about to release his newest mixtape (We On Some Rich Kidd Shiiiit Volume 4), and continue a startling run at becoming one of the most talked about new artists coming from Canada.

The acclaimed photographer Ajani Charles adjusts his lens and snaps portraits against a lush green backdrop of plants. The sun beats down on Rich’s dark skin, insulated by a scruffy beard and unkempt afro of sorts. Somewhere between The Natural and Dr. Frankenstein, there`s Rich Kidd. And just like that, a summer day worthy of a BBQ turns into a stormy cloud of a sky and we take off for cover. It`s like night and day, all of a sudden. Kind of reminiscent of Rich’s resume over the last twelve months.

As we sift through a dozen songs produced by, written or featuring Rich, the range of his contribution to music crystallizes.

“I’m definitely trying to get to a place where I produce for more notable people and produce for more artistic people and broaden my horizon and my production value,” says Rich, now inside, yet once again seated on an all white arm chair.

The tale of the tape reads credits like Saukrates’ “I Wish I Knew Natalie Portman” featuring Nelly Furtado and kos, “Silly, Happy, Wild” by Tanika Charles, ” “The Last Hope” by Drake, Kardinal & Andreena Mill and countless others that didn’t see radio.

“A big moment for Rich was the Frank-n-Dank record,” says Courtney Uno who’s been building Rich Kidd and Ridgeway Entertainment Group since the second day they met. “He was 16 and got his first radio record. I remember being in Ridgeway the night before and we were like ‘You’re out now, you got your first radio love!’ We were just smoking and it felt like a step forward. And the fact that it was an American artist and he was only 16 changed a lot.”

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